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In Autumn 2024, Ridley revolutionised the gravel bike market with the ASTR RS — a bike that quickly set the benchmark for off-road performance. Now, that benchmark is being raised again with the launch of the E-ASTR — Ridley’s second e-bike and the first electric evolution of the acclaimed ASTR…

We’re proud to announce that we are now official Ridley Bikes dealers! If you’re passionate about performance, innovation, and top-quality design — Ridley is a name you need to know. Born and bred in Belgium, Ridley Bikes are built with racing heritage and made to thrive on the roads, gravel…

At Rule #65 Cycle Shop, we’re always on the lookout for the best products to enhance your ride, whether it’s top-tier bikes, cutting-edge accessories, or performance-boosting nutrition. That’s why we’re excited to announce that we’re now stocking Veloforte – the natural, delicious, and performance-focused energy bars, chews, and drinks designed…

Bikepacking is an exhilarating fusion of cycling and minimalist camping, offering adventurers the freedom to explore remote landscapes, rugged trails, and scenic backroads. Unlike traditional bicycle touring, which often relies on paved roads and heavier loads, bikepacking emphasizes off-road travel, lightweight gear, and self-sufficiency. What is Bikepacking? Bikepacking is the…

At Rule #65, we value our customers and believe in rewarding your loyalty. Our Customer Rewards Programme is designed to offer you exclusive benefits every time you shop with us, both online and in-store. How Does It Work? Earn Rewards on Purchases: For every item you purchase, you accumulate rewards…

With the increasing adoption of Personal Light Electric Vehicles (PLEVs), such as e-scooters and e-bikes, safety concerns around their batteries have become more prominent. Lithium-ion batteries, while efficient and widely used, can pose significant hazards if not properly managed. To address these concerns, the UK government has conducted research on…

If you’re a cyclist who values efficiency and simplicity, the Ortlieb Quick-Rack might just be the game-changer you’ve been looking for. Whether you’re commuting through the city, embarking on a weekend tour, or tackling long-distance adventures, this innovative rack system promises to redefine how you carry gear on your bike….

Winter Bicycle Maintenance: Tips to Keep Your Bike in Top Shape Winter is a challenging season for cyclists and their bicycles. The colder temperatures, wet conditions, and road salt can wreak havoc on your bike if it’s not properly maintained. Whether you’re a year-round commuter, a dedicated winter cyclist, or…

In the competitive world of cycling, every advantage counts. Muc-Off’s Ceramic Protection Kit, introduced in 2023, has been a game-changer for riders seeking to enhance their performance and protect their equipment. What is Ceramic Protection? Ceramic protection involves applying a specialized coating to your bike’s components, creating a durable barrier…

Big news in the mountain biking world—Sam Reynolds, one of the most fearless freeriders out there, is now part of the Muc-Off family! 🎉 If you don’t know Sam (where have you been?), he’s a legend from Guildford, UK, known for his insane jumps, crazy tricks, and pushing the limits…